With experiential marketing

https://www.globenewswire.com/news-release/2025/08/12/3131526/0/en/Interactive-Entertainment-Group-Inc-Earns-Spot-on-Inc-5000-for-5th-Time-Ranking-No-2544-on-2025-List-of-America-s-Fastest-Growing-Private-Companies.html

Along with experiential marketing, businesses make use of technology like AR and also VR to generate engaging adventures that captivate readers