Web designers have a lot of power over how well a site ranks. It is not just...

https://bizzmarkblog.com/mastering-site-architecture-how-to-build-a-clean-folder-directory-map/

Web designers have a lot of power over how well a site ranks. It is not just about making things look good. You need to embrace mobile-first indexing and responsive design to keep Google happy. Don't forget about your images