Rank tracking is officially dead for enterprise teams. With AI Overviews...

https://bizzmarkblog.com/how-europes-enterprise-seo-agencies-are-rebuilding-themselves-around/

Rank tracking is officially dead for enterprise teams. With AI Overviews causing a 30% CTR drop across EU markets, obsessing over blue links is a waste of time. We are moving toward AI visibility tracking where zero-click is the new baseline